MEREDITH FORRESTER
WORDS FOR BRANDS AND HUMANS

I’m a brand writer, verbal identity builder, content designer and copy editor from Melbourne/Naarm, Australia.

I used to be a graphic designer but then I started obsessing over busted clauses and jargon-packed paragraphs that endlessly circled their point.

So now I help words live a good life – for brands and for humans.


SERVICES

  • Brand writing
  • Brand voice building
  • Copyediting
  • Proofreading
  • Editorial content writing
  • Content strategy
  • Content design
  • Writing and style guidelines
  • Grammar and punctuation hot tips
  • Training workshops for any/all of the above

Scroll to explore some examples of these things in action, plus a bit more.

And for rates, questions about how we can work together or advice about whether that comma belongs in that spot, get in touch.


CONTACT

Email
LinkedIn

01 MAKE GRAMMAR GREAT AGAIN 

In 2017, I wrote a book based on a zine. Published by Thames & Hudson Australia, the book explores the basics of grammar, punctuation, style and usage through the grammatically iffy tweets of a certain US president.

Buy the bookWriting!
Editing!
Grammar!
Punctuation!





02 BRAND WRITING AND VERBAL DESIGNING 

Move over, brand identities with 632 pages of intricate design guidelines yet just three nondescript adjectives summing up “our tone of voice”. As Senior Storyteller at For The People, and for clients including The Hall Foundation, MPavilion, Private Media, Museums Victoria and The Australian Ballet, I’ve explored, refined, outlined and coached how brands, organisations and communities choose to use language to connect, curate, draw the curious and stay consistent.
Voice!
Strategy!
Guidelines!
Copywriting!





03 PUBLISHING

Give me the smell of hot-off-the-press mags and the caffeine-fuelled deadlines behind them. I’ve managed, contributed to, copyedited, proofread and made style guides for print and digital publications including Monster Children, The Thousands city guides, Acclaim, Lost & Found, Vice, Pallet, Four & Sons, Lunch Lady, The Story and Art Guide Australia. Oh, and some theses and memoirs too.
Content!
Editing!
Proofreading!
Guidelines!





04 CONTENT PLANNING AND MAKING
 
As an independent content consultant and CHEP Network’s Head of Editorial, I’ve pitched, strategised, designed, written and edited editorial, social, digital and CX content for clients including Telstra, Flybuys, ING Bank, Coles Liquor Group, Tourism Tasmania, City of Melbourne, MPavilion, AIA Vitality, Danone, Genea Fertility, RMIT, Zero Latency VR, Stegbar and Builders Academy. Content hubs, video scripts, long-form reports, digital toolkits, you name it.Content!
Editing!
Brands!
Voice!





Photo @annemoff for @thegoodcopy
05 TEACHING

“Highlight of my week!” I once earnestly exclaimed to one of my agency bosses after running a ‘proofreading 101’ session for a client’s marketing team. I’ve helped brands like AHM and students at RMIT refresh their grip on things like voice, house style and punctuation. And after I wrote the curriculum for The Good Copy’s nuts-and-bolts grammar course, I spent a few years helping the incomparable Penny Modra deliver it, along with other writing workshops, to marketing, brand, media, legal and design teams around the country.Workshops!
Voice!
Brands!
Grammar!






WORDS FOR BRANDS AND HUMANS mere.forrester@gmail.com